All the Top Internet marketers earn a small fortune from their LIST of subscribers and YOU should too. Whether you have a Review site, a Sales Page or a Robust Content site, your visitors will typically convert to a sale at 1% or 2%. However, once they leave your site, they may never come back again. The majority will leave without buying. As a matter of fact, statistics show that most people require between 7-8 contacts before they will make a non essential purchase.
But, if you have a good Opt-In Box, it will convert at 30 to 40%, sometimes more. Which means you are capturing 30 to 40 subscribers for every 100 visitors. These are subscribers who are giving you permission to contact them in the future.
Marketers Mantra “The Money is in the List“
The idea is that you MUST collect the names and emails from as many of your visitors as you can so you can stay in contact with them. These subscribers become your “List”. This is your #1 asset in Internet Marketing.
Top 5 Steps of Listing Building
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Collect names and email addresses on your site using an opt-in box
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Send your subscribers follow up messages via an autoresponder
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Your messages include your affiliate links to products
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Some of your list will purchase products through your affiliate links
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Viola! . . . you earn an Affiliate Commission (i.e.) you make Money!
For those who are not experienced php code programmers, creating a professional looking opt-in box can seem a little daunting. Fortunately, there exists COTS (computer off the shelf) tools that make creating an Opt-in Box fast and easy.
I recently clicked a link from one of my Twitter followers taking me to a Word Press plug in that not only creates a Professional and Powerful Opt-in box, but the system give you, the webmaster control over the Opt-in Box look & feel, but also the frequency and sequence of delivery, so you visitor’s are not put off by this powerful List Building tool. The good news is, its 100% compatible with Word Press and doesn’t require any programming skill whatsoever.
With this new Opt-in Box tool, you can get a Free version (add supported) or go with the Pro version for many more advanced features and remove the “powered by” logo in your Opt-in Box.
SUMMARY
The Money is in the List. Without question, your LIST is your single most valuable asset you have as an Internet Marketer. Building a List is a lot easier today than its ever been (if you have the right set of tools and processes) in place. Direct linking to a Merchant’s sales page is NOT the way to go (as many programs out there preach). It’s not serving you well to give your Affiliate Merchant the one thing we all need to ensure our long term success in Affiliate Marketing, that being the name and email addresses of your LIST of qualified active Buyers.
How To Turn ANY Website into an Instant Capture Page
In my next post, I will show you a powerful new tool that will let you create a Capture Page from any website on the Internet, whether you own the site or not!
Tags: eMail, List Building, Marketing, Tools

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